Saturday, April 11, 2009

Net Gain of 15 Magazine Titles in First Quarter

New York City -- Magazines are here to stay, with 110 new magazines launching to date in 2009 (including Purpose Driven Connection, Disney twenty-three and PopSci Genius Guide, a digital magazine), according to MediaFinder.com - the largest online database of U.S. and Canadian publications.

At the same time, 95 magazines folded in the first quarter of 2009 (including Domino, Travel & Leisure Golf and Hallmark), while 16 magazines ceased their print editions and publish online-only magazines (Blender, Computer Shopper and Tennis Week).

For new magazine launches in 2009, the three categories that top the list are health/fitness, home/furnishings, and family, with eight new titles in each category. New launches include Best You, Sandra Lee Semi-Homemade and Long Island Parent.

Regional and lifestyle magazines top the list of ceased publications, with titles such as City Center, Wichita Magazine and 6 Magazine folding in 2009.

MediaFinder.com, a media property of Oxbridge Communications©, (www.mediafinder.com), is the largest online database of U.S. and Canadian periodicals, with information on 75,000 magazines, journals, newspapers, newsletters, directories, and catalogs.

According to Trish Hagood, president of Oxbridge Communications©, "We are encouraged to see 110 new magazine launches this year, showing the continued value of magazines. This figure compares favorably with new magazines launched in 2008 (335 magazine launches in 2008, or about 83 per quarter)."

MediaFinder® is an online database for printers, advertisers, direct marketers, PR professionals and other business professionals, enabling them to stay up to date with vital information on periodicals. MediaFinder includes information on 16,942 magazines, 12,858 journals, 13,102 newspapers, 15,242 newsletters, and 12,572 catalogs.

Available immediately from Oxbridge ® Communications (www.MediaFinder.com), or by calling 1-800-955-0231, the MediaFinder® (www.MediaFinder.com) database service costs $795 for six months and $1,295 for one year. The MediaFinder.com Keyword Service costs $49.99 for one month’s use, or $495 for one year, and offers searches by Keyword, Category, or ISSN number. A site license is also available via IP authentication for universities, libraries, or corporations.

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